ASGroup Charleston 2025
12:30pm-6:00pm
Golf

Dunes West Golf Club
Cost is $106/per person
Tee Times: 12:30pm, 12:39pm, 12:48pm and 12:57pm.
See the course: www.duneswestgolfclub.com

4:00pm
Sales & Marketing Technology from Avionte

What sales & marketing technology is available to users and highlights on the key features?
Avionte Users Only.

6:00pm
Welcome Cocktail Reception
Sponsored by: ADP Tax Credits

Pour Taproom Charleston
(Rooftop Bar at Hyatt Place)
pourtaproomcharleston.com

8:00am-8:45am
Buffet Breakfast

Please be sure to visit our Affiliate Industry Partner tables.

8:45am-9:15am
Welcome to Charleston

Opening Remarks & Meeting Overview

9:20am-10:20am
Keynote Presentation:
WIN THE RELATIONSHIP, not the Deal
Presented by: Casey Jacox, Author, Coach & Podcaster

Common Sense Strategies to Succeed In Life & Business

10:20am-10:45am
Break

 

10:45am-11:55am
Breaking Down the Silos: Unlocking Business Growth through Sales, Marketing and Tech Alignment
Presented by: Lesly Cardec, SVP, ClearEdge Marketing

Sales, marketing and the technology that empowers them can no longer be in a silo — they are the engines powering sustainable growth. Attend this impactful session to show how aligning these forces can skyrocket your business success and transform your organization.

12:00pm-1:00pm
Buffet Lunch with Industry Partners

Product updates from Affiliate Industry Partners – 2 minute Elevator Speech updates from Industry Partners

1:00pm-3:00pm
Breakout with Industry Sales Experts:
Butler Street, Jacox Coaching, Tallan Resources, WinSource

Rotate between various Industry Experts every 30 minutes to learn about a sales strategy that’s working: Win Source - Sales Enabled Selling, Butler Street - AI Coaching, Jacox Coaching - Winning the Relationship, Tom Erb - Market Mastery

3:00pm-4:00pm
Sales Mastermind Huddle

What is really working today in gaining sales? Facilitated by ASGroup Key Sales Mastermind Co-Leaders, Christine Proffitt, Integrity Staffing and MaryAnn McLaughlin, Butler Street.

An interactive session on what is working today. Topics pre-submitted and discussed in detail amongst our Key Managers.

3:00pm-4:00pm
Owners & Executives Breakout Session:
What’s Happening in your Market?
  • Sales Growth/Gross Margin Growth up or down in 1st quarter?
  • How do you see the next 3 months in terms of sales or revenue growth?
  • What is working in the 1st quarter to increase sales and margins?
12:40pm-4:00pm
Accounting & Financial Mastermind Breakout Session

Led by Angelia Terry, Controller, Pro Resources and Sarah Hoffman, VP of Finance, WSI

Topics pre-submitted and discussed in detail amongst our Key Financial Managers.

5:30pm
Social Networking
Sponsored by Bullhorn and Partners

Prohibition
547 King St. Charleston, SC
https://www.prohibitioncharleston.com

8:00am-9:15am
Buffet Breakfast/Breakfast with Bullhorn

Join Bullhorn for software updates and/or network with other ASGroup Members and Industry Partners

9:15am-10:15am
Market Mastery: How to Become the Ultimate Staffing Authority
Tom Erb, Tallann Resources

Ever wondered why certain companies and individuals dominate their market while others struggle to gain traction? The secret lies in three key factors: credibility, presence, and value. Join us in this session to learn how to establish yourself as the top choice in your market or niche. Whether you are in sales, recruiting, or leadership, this session is essential for staffing professionals seeking to take their game to the next level.

10:30am-12:30pm
Breakout Sessions
Owners & Executives

1:1 Resources for Owners Sales, Family & Succession, Insurance
Resources requested at the Owner’s February Conference. An opportunity to view various options to help you run your business. Succession to include ghost stock and other key employee option, Key Partners, etc.

  • Family Planning & Succession - Becker Legal
  • Insurance Options - Worker’s Comp Options- Marsh McClennan
  • Health Insurance Options - Acrisure
Key Managers/Leadership Roundtable

Sharing Best Practices that Work in Sales - Facilitated by Steve Beebe, WSI

What’s Happening in your market in the world of Sales? A popular session for sales leaders to discuss key challenges and successes in selling to existing clients, new business development, sales coaching methods, sales training, and AI technology in sales.

12:30pm-1:15pm
Lunch

Mastermind Group Updates by Christine Sands, ASGroup Executive Director

1:15pm–2:15pm
Selling to Managed Service Provider (MSP) Accounts and Selling Statement of Work/RPO

A “How-to” session on making MSP part of your business. Learn about MSP, SOW and RPO. How should sell them to prospects or clients.

2:15pm-3:15pm
Account Management
Presented by TBD
1:15pm-3:15pm
Accounting & Financial Mastermind Breakout Session

Led by Angelia Terry, Controller, Pro Resources and Sarah Hoffman, VP of Finance, WSI

Topics pre-submitted and discussed in detail amongst our Key Financial Managers.

4:00pm-6:00pm
Charleston Team Building Scavenger Hunt
Sponsored by: Ringover
6:00pm
Social Networking
Sponsored by: Avionte and SimpleVMS

Share House
https://www.sharehousechs.com/
23 Ann St. Charleston, SC

8:00am-9:00am
Continental Breakfast

Please be sure to visit our Affiliate Industry Partner tables.

9:00am–9:55am
Looking at Historical Patterns of the Staffing Industry: What Can You Expect Next?
Presented by UHY

The staffing industry is highly sensitive to economic cycles, technological advancements, and workforce trends. The staffing industry will keep evolving with a mix of technological advancements, economic shifts, and workforce expectations. Those who embrace digital transformation, specialize in high-demand sectors, and offer flexible workforce solutions will thrive.

10:00am – 10:55am
How can staffing companies utilize AI?
Grow with AI, don’t let it take over!
Presented by Forest City Digital
11:00am – 11:30am
How are staffing companies using AI to drive sales and productivity?
Presented by ASGroup Member Companies
11:30am – 12:00pm
Take Home Value and Conclusion of Spring Conference

The value of stating 1-3 take-homes from the conference are incredible in effectiveness to make it happen. A Valuable Session to implement what you are taking home.

Coming Soon.