Dunes West Golf Club
Cost is $106/per person
Tee Times: 12:30pm, 12:39pm, 12:48pm and 12:57pm.
See the course: www.duneswestgolfclub.com
Dunes West Golf Club
Cost is $106/per person
Tee Times: 12:30pm, 12:39pm, 12:48pm and 12:57pm.
See the course: www.duneswestgolfclub.com
What sales & marketing technology is available to users and highlights on the key features?
Avionte Users Only.
Pour Taproom Charleston
(Rooftop Bar at Hyatt Place)
pourtaproomcharleston.com
Please be sure to visit our Affiliate Industry Partner tables.
Opening Remarks & Meeting Overview
Common Sense Strategies to Succeed In Life & Business
As a sales and leadership coach, Casey helps companies realize the power and impact of humility, vulnerability, and curiosity on relationship-building. With over 25 years of business experience—including being a publicly traded company's #1 sales producer at Kforce— he helps teach sales teams and organizational leaders skills to strengthen their culture.
During his keynote presentation, you will learn habits of success to achieve the following:
Additionally, he will review his V.A.L.U.E. acronym through stories of failure and success, which will motivate each person to drive more V.A.L.U.E. to their team, their clients, and themselves. Lastly, you will leave with time-tested tools to help you WIN relationships before you try winning a transactional deal.
Sales, marketing and the technology that empowers them can no longer be in a silo — they are the engines powering sustainable growth. Attend this impactful session to show how aligning these forces can skyrocket your business success and transform your organization.
Product updates from Affiliate Industry Partners – 2 minute Elevator Speech updates from Industry Partners
Rotate between various Industry Experts every 30 minutes to learn about a sales strategy that’s working: Win Source - Sales Enabled Selling, Butler Street - AI Coaching, Jacox Coaching - Winning the Relationship, Tom Erb - Market Mastery
What is really working today in gaining sales? Facilitated by ASGroup Key Sales Mastermind Co-Leader, Christine Proffitt, Integrity Staffing and Joey Frampus, Butler Street
An interactive session on what is working today. Topics pre-submitted and discussed in detail amongst our Key Managers.
Led by Angelia Terry, Controller, Pro Resources and Sarah Hoffman, VP of Finance, WSI
Topics pre-submitted and discussed in detail amongst our Key Financial Managers.
Prohibition
547 King St. Charleston, SC
https://www.prohibitioncharleston.com
Come see 3 ways Bullhorn is helping ASGroup members today — and how Bullhorn has reimagined recruitment to unify teams, automate what slows you down, and drive growth without adding overhead. From sales enablement to recruiter productivity to front-to-back office efficiency, we’ll show you how staffing firms like yours are breaking through with Bullhorn.
Ever wondered why certain companies and individuals dominate their market while others struggle to gain traction? The secret lies in three key factors: credibility, presence, and value. Join us in this session to learn how to establish yourself as the top choice in your market or niche. Whether you are in sales, recruiting, or leadership, this session is essential for staffing professionals seeking to take their game to the next level.
1:1 Resources for Owners Sales, Family & Succession, Insurance
Resources requested at the Owner’s February Conference. An opportunity to view various options to help you run your business. Succession to include ghost stock and other key employee option, Key Partners, etc.
Sharing Best Practices that Work in Sales - Facilitated by Steve Beebe, WSI
What’s Happening in your market in the world of Sales? A popular session for sales leaders to discuss key challenges and successes in selling to existing clients, new business development, sales coaching methods, sales training, and AI technology in sales.
Administrative & Mastermind Updates by Christine Sands, Executive Director, ASGroup
A “How-to” session on making MSP part of your business. Learn about MSP, SOW and RPO. How should sell them to prospects or clients.
Getting customer orders has been the challenge of staffing—It’s seeming the market is crowded with staffing companies and customers are slow to make decisions, leading to longer deal cycles. . Customer retention has dropped a ton in recent months. Clients care less about loyalty than results and won’t hesitate to bring in new partners for help. Second, competitive pressure has increased. How do you become the partner clients turn to first? It starts with a proactive sales plan around the customers you already have. This session will focus on exactly what you need to do to shore up existing business, expand opportunities to gain wallet share, and strengthen relationships by helping your customers succeed.
Led by Angelia Terry, Controller, Pro Resources and Sarah Hoffman, VP of Finance, WSI
Topics pre-submitted and discussed in detail amongst our Key Financial Managers.
Share House
https://www.sharehousechs.com/
23 Ann St. Charleston, SC
Please be sure to visit our Affiliate Industry Partner tables.
The staffing industry is highly sensitive to economic cycles, technological advancements, and workforce trends. The staffing industry will keep evolving with a mix of technological advancements, economic shifts, and workforce expectations. Those who embrace digital transformation, specialize in high-demand sectors, and offer flexible workforce solutions will thrive.
Mastering AI Tools to Scale Your Staffing Firm
Whether you’re just AI-curious or already experimenting, this session will give you a clear, actionable blueprint for putting AI to work across your staffing firm. Using our proven Crawl, Walk, Run framework, we’ll break down exactly how teams are using AI to generate more leads, speed up recruiting, and save hours every week...without overhauling their tech stack. You'll walk away with real use cases, free tools, and prompt templates you can plug into your workflow immediately. No buzzwords. Just better results.
The value of stating 1-3 take-homes from the conference are incredible in effectiveness to make it happen. A Valuable Session to implement what you are taking home.
Mark is an expert at driving sales performance, keeping focus on customers, and keeping things simple. For 20+ years, Mark has held every sales role out there- from Branch Manager to Vice President of Sales and Enablement for a $2.5B publicly traded staffing company. During that time, he has spent countless hours figuring out what works and of course, what doesn't. This enables Mark to sniff out things that are blocking performance, remove the barrier, and get people to act. He is a Six Sigma Black Belt and holds master certifications from some of the top sales training organizations in the world. Whether its strategic planning, sales process development, sales training, customer acquisition & engagement, sales team performance, or system and tool adoption- Mark can help get your team on track.
Lesly Cardec joined ClearEdge in 2020 and serves as CMO & SVP of Recruiting, where she drives strategic growth and innovation across the organization. In her dual leadership role, Lesly oversees all marketing efforts to elevate ClearEdge’s brand presence and leads ClearEdge Recruiting, a dedicated business line connecting talent organizations with top marketing talent.
Lesly’s career is marked by a track record of impactful leadership in marketing. Before joining ClearEdge, she was Head of Marketing at Interim HealthCare, a leading healthcare franchise company. There, she directed comprehensive marketing strategies encompassing branding, advertising, public relations, media relations, and data-driven growth initiatives to enhance franchise network performance.
Prior to that, Lesly was Vice President of Corporate PR, Social & Communications for Randstad US, one of the world’s largest staffing firms. In this role, she guided the strategic vision for the organization’s public relations, social media, corporate communications, and thought leadership. Her work spanned branding, research, surveys, whitepapers, and creative programming across Randstad’s U.S. brands, including commercial staffing, healthcare, and engineering.
Lesly brings a dynamic approach to leadership, combining expertise in brand strategy, talent acquisition, and marketing innovation to drive meaningful results.
As Partner and Chief Revenue Officer for Forest City Digital, Jeff is a marketing strategy and automation expert dedicated to helping companies in highly competitive industries grow their business by effectively using marketing to their advantage. Jeff has had the pleasure of building and leading marketing departments with great brands in highly competitive industries like staffing, telecom, financial services, and SaaS for 25 years. His passion lies in building a solid marketing foundation that is laser-focused, actionable, and highly aligned with the sales process. Over the past 10 years, he has worked in the staffing industry helping firms launch and improve their marketing and automation programs. He has also been an adjunct professor at great local universities and colleges, including his current role with John Carroll University within their Entrepreneurship program.
As the founder and president of Forest City Digital, a pioneering performance marketing agency for staffing firms, Kenny Trusnik brings a wealth of experience and a proven track record of driving tangible business outcomes. His journey in the digital marketing and eCommerce fields is supported by foundational roles at major companies like Sherwin-Williams, Toyota, and Race Winning Brands, as well as startup experience at Clum Group. At Forest City Digital, he leverages a sophisticated tech stack, including AI and automation, to exceed client expectations and focus on strategic, impactful results. Passionate about the intersection of technology and marketing, he looks forward to sharing insights and strategies to help businesses thrive in today's dynamic digital landscape.
As Owner of Oak City Advisors LLC , Dan has spent over a decade committed to the Staffing Industry. Dan started his career in Staffing at Randstad as a Staffing Consultant in 2012, and over 4 years quickly grew to a top VP in the company for general staffing. In 2016, Dan started his own firm and since has started and exited multiple light industrial staffing companies.
In 2018 Dan partnered with Vensure HR and Lightsource HR to establish a staffing EOR and Staffing Alliance program for the company. Dan had oversight of 500 staffing companies where he helped manage 3rd party integrations, building strategic alliances with vendors/partners, and helping the company grow to over a $1B in staffing wages processed in payroll monthly.
In 2020 Dan started Oak City Advisors to help staffing industry owners adapt to Cloud Server architecture and aid in developing 3rd party automations. Oak City Advisors currently acts as a Fractional CTO to over $1B in Staffing Revenue, in the clients they support. Having spent most of his career in building innovative and high-tech enabled staffing companies, Dan has excelled in his career to being recognized as a top 100 HR professional in the staffing industry. Dan continues to excel in the areas of Executive Strategy, Sales, & technology stack configurations and automations within the staffing industry and has worked with Avionte’s API and 3rd party partners for over 8 years. Dan is also currently on the Board of Time Rack and is an advisor to Staffing Referrals and Tacit.
Joey Frampus, Managing Director, Sales at Butler Street, brings 12+ years of experience in the staffing industry, covering a broad spectrum from recruiting and operations to sales and leadership. He has led sales offices across the country, but his true passion lies in personal and professional leadership development. Prior to joining Butler Street, Joey carved out a significant career path that took him from one of the largest staffing firms in the United States to pivotal roles in a dynamic startup environment. This journey has endowed him with a unique blend of insights into both the operational complexities of large-scale organizations and the agile, innovative strategies essential for startup success. His experience spans across diverse markets, from St. Louis, Detroit, and Dallas to Atlanta and Chicago, offering him a well-rounded perspective on the staffing industry's varied landscapes.
Originally from Washington D.C., Joey is a Graduate of Saint Louis University where he was a Division I Athlete. Now a full-time Chicago resident, Joey is an aspiring Chicago Marathoner, a devotee of Chicago's vibrant food scene, and a proud new dog dad.
With over 25 years of business experience, Casey's leadership helps companies emphasize building relationships, not just transactional business deals. He's a father, a husband, a coach, a podcaster, a speaker, and a business leader who is the same person in and out of work.
Over his entire career, adversity has always made him stronger. Casey always leans in on curiosity while maintaining a positive attitude! While at Kforce, Casey was the number one sales rep nationwide for ten years consecutively before becoming President of Client Strategy and partnerships. In that role, Casey was crucial in driving a sales transformation and providing executive-level support for large customers. In March of 2019, Casey left Kforce as the firm's all-time leading salesperson in the nearly 60-year company history to begin writing his debut non-fiction book, "WIN the RELATIONSHIP – Not the DEAL." His book has over 100 organic reviews on Amazon and is helping shape how teams build relationships with their customers and improve cultures internally for teams. As a former college Quarterback, Casey leans in on many of the lessons the game of football has taught him, mainly embracing adversity.
Casey is now the founder of Winning The Relationship, LLC, a consulting firm providing fractional executive sales leadership and coaching. Casey is also brought in for sales kickoffs and leadership retreats to help inspire habits of success that help win more relationshiops. Additionally, Casey hosts The Quarterback DadCast, a podcast that offers stories, advice, and wisdom for fathers looking to improve their leadership skills and emotional intelligence.
He loves to read, do old man CrossFit, play golf, and, most importantly, spend time with his family.
Website: http://www.caseyjacox.com
With a career spanning over 25 years, Tom Erb has established himself as one of the top subject matter experts in the staffing and recruiting profession. Since opening his consulting firm Tallann Resources in 2010, Tom has advised over 1000 firms in the US and around the globe.
Tom is one of the most highly sought-after speakers in staffing and recruiting, presenting to a variety of industry organizations including the American Staffing Association, National Association of Personnel Services, Techserve Alliance, and dozens of others.
Tom is the author of Winning the Staffing Sales Game and currently writes the monthly Recruiting Today column for ASA’s Staffing Success magazine. HR Examiner named Tom one of the Top 25 Online Influencers in Staffing.
Tom is the immediate past chairman of the board for the National Association of Personnel Services (NAPS) and is a past chairman of ASA’s Professional-Managerial Section Council, past president of the HR Association of Central Ohio, and past president of the Ohio Staffing and Search Association. Tom is a Certified Personnel Consultant (CPC) and Certified Staffing Professional (CSP).
